Location

Out of all our bathrooms this one is the most appropriate. It is relatively spacious allowing room for shooting and the simple black, white and cream theme will not detract from the point of the advert. Our target audience is mainstream so it's important for as many aspects of our advert to be not too particular. When shooting we will obviously tidy it up (bottles on window sill) and remove the blue basket which is rather distracting. We will still only remove things that are going to be distracting, but we have to ensure that the location still looks realistic and as if someone actually lives there.

We are going to create a photographed storybord in which we will post pictures of all the space we use, with the possible camera angles. We wont film the advert at the real time we are setting it at as is it too dark at 7:00 am, this would have a negative effect whilst filming and although we can edit the lighting if we do this too much it could look unrelaistic and unproffesional. We will still however film in the morning as when the actor leaves the house in the advert it still has that 'morning look'. There is also another window in the bathroom which you cant see on the photo, this will also make it clear to the audinece on the time of day, allowing us to use the natural light.

We plan on making a storybord with actual pictures of the house